Resources: Cyndy McDonald Friday Forum

We work well with counselors and consultants because we all care about the same thing: helping students get into the schools of their dreams. We focus exclusively on the essay – you’re already an expert on the rest of the admission process. We’re writers, teachers and problem-solvers; we’ll work with you to find the right solutions for you and your students. Tell us what you need. We’ll figure out how to get there.

Research Suggestions for Why Us Essays

Last Update: August 5, 2022

A list of suggestions generated by participants in Wow's March 2022 College Essay Community discussion.

Presentation Slides: Acing the Dreaded Why Essay

Last Update: August 5, 2022

Slide presentation for Cyndy McDonald's Friday Forum, August 19, 2022

The Wow Method

Last Update: January 10, 2023

Wow's 10 step college essay writing process, displayed in a color-coded graphic.

How to Write Supplemental Essays

Last Update: March 30, 2022

A guide to writing supplements, including how to understand a variety of prompts and how to decide what to write about.

How to Write Why Us College Essays

Last Update: March 30, 2022

A guide to writing Why Us essays, including how to understand any Why Us prompt and how to decide what to include.

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