College essays can seem overwhelming, but they don’t have to be. And neither do family discussions about essays.
Has a simple conversation in your house ever been ruined by a seemingly innocent suggestion?
That harmless conversation could start something like this…
Parent, relaxed, smiling and with a super sweet tone:
I was thinking, it would be so great if you wrote a college essay about how your great-grandpa invented the frozen custard machine. He was a real trendsetter in his day. You could talk about what an example he’s been to you and how that influenced you on student council.
Child, looking down, sighing:
Really??! Just please leave me alone!!
Child leaves without another word. Bedroom door slams.
Parent, clueless, wonders, What was that?
We think we know what’s in our kids’ heads, but we don’t. We think we’re helping; our children find us annoying.
We don’t want you to go through this type of scenario when college essays come up. It’s too stressful. And there’s enough stuff going on right now to distract, bore and annoy even the most dedicated, brilliant student.

The college essay can be daunting on its own. Why? Because it matters. A lot.
I have been in the college admissions business for more than 15 years. We have written books, hosted workshops for counselors and independent consultants, and trained the best of the best in this business. We stay current on the college essay and industry trends by speaking at conferences and staying in touch with admissions officers.
We’ve always been a virtual company, working remotely with students all over the world. The Wow Method is the most effective process out there because we’ve spent 15 years perfecting it. We challenge ourselves every day. We hire the best coaches. We ask questions and dig deep.
Our process is our magic.
We know the word “process” isn’t particularly exciting. But exciting or not, it works – year after year, with every type of student in every type of situation.
We have a small team, and during college admission season, we work with a select number of students from all over the world using an online system we developed nearly a decade ago. Our writing coaches use our online communication tools to streamline the process and make it easy for students to succeed.
The rest of the year we train independent educational consultants, counselors and other professionals who are on the ground, working with students every day.
We provide an environment that is designed for success. One that is calm. Nurturing. Quiet.
What’s our secret? We are teachers and writers who understand this industry inside and out. We talk to admissions officers all the time. We know what they want, and we know how to deliver it.
Stick with us, and we’ll help take some of the pressure off, no matter what’s going on in the world. That’s because we teach students how to write strong, effective essays, with less stress and greater confidence.
Our mantra: Process. Plan. Schedule. Learn more here