Tips and Resources for Professionals

Expert college essay advice for high school counselors and education consultants. Find tips and resources to help students navigate the college admission essay.

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November 21, 2023

Kim Lifton

Are Your Students’ Essays Flat? Don’t Blame Brainstorming!

Engaging discussions don't lead to effective, better college essays.

October 26, 2023

Kim Lifton

College Essay FAQs for Professionals

There’s no such thing as a “best” essay topic. We want to help students write effective essays, which looks different for each student.

October 10, 2023

Kim Lifton

Wow’s Best College Essay Coaching Tips

In this Pro Chat, Susan Knoppow answers questions and shares tips with pros to support their students and families in college application essay-writing.

October 1, 2023

Joe Kane

Tell Your Students: Don’t Revise College Essays When You’re Nervous!

When your college essay is done, reviewed, proofed - leave it alone. Don't revise your college essays when you are nervous - or about to click send on your Common Application!

September 29, 2023

Kim Lifton

How to Ace Michigan’s Essay Prompts?

Here are the prompts for the 2021-22 MIT college essay supplement, and some insight and prep questions to help you get started.

September 29, 2023

Ari Marcotte

Tell Your Students to Trust Themselves!

If your students can think, they can write. In this blog, we share Wow's favorite message for empowering students.

September 29, 2023

Kim Lifton

Kim’s Tips for Trimming College Essays

Would you like a professional college essay review from the folks who train the other pros who guide students on college application essay writing?

September 20, 2023

Kim Lifton

College Admissions Officer Essay Tips

I have discovered that whether admissions officers work at large, small, public, private or Ivy schools, they want reflective stories written by the student.

September 16, 2023

Joe Kane

Brainstorming College Essays with Challenging Students

Teens are teens. Most don't spend a lot of time dreaming about writing college essays; they stress over it. And, when it's time to meet with an expert, they get nervous.

August 31, 2023

Kim Lifton

The Easiest Way To Write Your College Application Personal Statement (#ClassOf2024)

Beware of the gimmicks and promises surrounding the college essay writing process. We hope you’ll ignore them because there really are no shortcuts.

August 4, 2023

Kim Lifton

Help Your Students Write Standout College Essays

At Wow, our process is our magic for standout college essays. The Wow Method is simple, effective and has clear instructions to help students succeed, every time.

June 21, 2023

Kim Lifton

Kate’s College Admissions Trends for 2023

Now that the 2022-2023 college application season is over, let's explore some of the latest admission trends and what they could mean for students applying to college this fall.