Author: Susan Knoppow

Susan Knoppow is CEO of Wow Writing Workshop. Focused, incisive and creative, Susan can turn the most daunting writing challenge into a series of simple steps. With Wow’s President, Kim Lifton, she developed the Wow Method by combining Kim’s journalistic training with her own organization and instructional design skills. A former executive speechwriter and copywriter, Susan is also a published poet and essayist and holds a BA in Psychology from the University of Michigan and an MFA in Writing from Vermont College. Susan and Kim have co-authored three books – How to Write an Effective College Application Essay (The Inside Scoop for Parents, Students, Counselors). They are members/affiliates of the Michigan Association of College Admission Counseling (MACAC), the National Association of College Admission Counseling (NACAC), the Independent Educational Consultants Association (IECA) and the Higher Education Consultants Association (HECA).