Author: Kim Lifton

Kim Lifton is President of Wow Writing Workshop. Perceptive, resourceful and curious, Kim can get a story out of anyone. Kim is a former newspaper reporter and corporate communications manager. With Susan Knoppow, Wow’s CEO, Kim developed the Wow Method by combining her journalistic training with Susan’s organization and instructional design skills. She holds a BA in Journalism from Michigan State University. Kim’s articles on the college essay appear regularly in print and on the web, and her work has been featured in a variety of newspapers, magazines and online publications. Kim and Susan have co-authored three books – How to Write an Effective College Application Essay (The Inside Scoop for Parents, Students, Counselors). They are members/affiliates of the Michigan Association of College Admission Counseling (MACAC), the National Association of College Admission Counseling (NACAC), the Independent Educational Consultants Association (IECA) and the Higher Education Consultants Association (HECA).

Frequently Asked College Essay Questions

It’s hard to tell the difference between what’s worth listening to and what’s not when it comes to the college essay. Wow gives the real scoop in these FAQs!

How to Review College Application Essays Without a Red Pen

At Wow, w
e make sure that, first and foremost, students understand the prompt and can illustrate something meaningful about themselves in a genuine answer to any prompt that showcases at least one trait or characteristic that is important to the student.