Wow Helps Pros Do Their Best Work

collegeWe work well with counselors and consultants because we all care about the same thing: helping students get into the schools of their dreams. We focus exclusively on the essay – you’re already an expert on the rest of the admission process. We’re writers, teachers and problem-solvers; we’ll work with you to find the right solutions for you and your students. Tell us what you need. We’ll figure out how to get there.

NEW: The College Essay Community

When it comes to the college essay, there’s always something to talk about. Join our supportive and engaging community to share ideas, solve problems and dig into best practices together. The first week of each month, we’ll announce a timely topic and send you reflection questions and resources. At the end of the month, we’ll gather virtually to share best practices, reflect and improve.

Learn from the best

Monthly meetings will be facilitated by Wow CEO Susan Knoppow, and members will be invited to stay in touch with one another between sessions. We’ll explore real-world examples on a wide range of topics, from the new Common App prompt to managing worried parents, brainstorming ideas with students who don’t know what to write and reviewing essays quickly and efficiently.

If you enjoy our free Pro Chats but wish they went deeper, the College Essay Community is for you!

All of this… for a full year

  • 12 months of resources, tips and conversation.
  • Monthly, community-only webinars facilitated by Susan and Kim. Ask questions, discuss sticky issues and get solutions.
  • Strategies to help you become a stronger college essay coach.
  • Writing exercises for your students, reflection questions for you.

Free Pro Chats

Join Wow CEO Susan Knoppow for a FREE 30-minute webinar, just for counselors and consultants. She will answer your questions and share tips to help you support your students and their families through the college essay-writing process. We get together one Wednesday a month, 1-1:30 p.m. Eastern. Choose the session you prefer, then join us live or listen to the recording.

October 13: University of California Personal Insight Questions

November 10: Manage Student Procrastination without Stressing Out

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The Inside Scoop

How to write an effective college application essay - The inside scoop for counselors by Kim Lifton and Susan Knoppow.

At last. A short, practical guide that gives you everything you need to help students write the types of essays college admission officers want to read. Most well-meaning experts merely tell students what colleges want; we provide step-by-step instructions to help teach them how to write strong, effective essays, with less stress and greater confidence.

Read it today!

College Essay Consult

Do you have a sticky problem you just can’t solve? An essay that’s testing your skills? A student or parent pushing you to the limit? We can help! Schedule a College Essay Consult with Kim or Susan today. We’ll review your situation in depth, then spend 30 minutes on a Zoom call together, helping you solve the immediate problem while also addressing the underlying issue.

Schedule a Consult

Michigan SCECHs

Michigan counselors and English teachers… You can earn State Continuing Education Credit Hours (SCECHs) with Wow’s online workshops, beginning at $40 per course! Register today. Counselors and teachers in other states, these courses are available to everyone, even if you don’t earn credit. Contact us to learn more.