College Essay Resources – MACAC

We work well with counselors and consultants because we all care about the same thing: helping students get into the schools of their dreams. We focus exclusively on the essay – you’re already an expert on the rest of the admission process. We’re writers, teachers and problem-solvers; we’ll work with you to find the right solutions for you and your students. Tell us what you need. We’ll figure out how to get there.

The Wow Method

Last Update: January 10, 2023

Wow's 10 step college essay writing process, displayed in a color-coded graphic.

Earn SCECHs Online

Earn up to 25 SCECHs in college preparation and selection. Choose from brainstorming, essay reviews and group workshops.

Free Books

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How to Write an Effective College Application Essay: The Inside Scoop for Counselors
How to Write an Effective College Application Essay: The Inside Scoop for Students

Free Pro Chats

Join us for an upcoming FREE webinar! We meet once a month to discuss a variety of college essay issues. Wow CEO Susan Knoppow will answer your questions and share tips to help you support your students through the college essay-writing process.

 

Free Book

We’ve written the only college essay book you’ll need – short, practical and full of proven strategies, so you can help students write the types of essays college admissions officers want to read.

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Wow’s Professional Training is Game-Changing

“At first, essays were the thing I worried about the most. It wasn’t until the Wow training that it all clicked. I feel like a burden has been lifted.”

- Faith Stewart, Bellingham, Washington

College Essay Community

Year-Round: Share Ideas, Solve Problems and Dig Into Best Practices

If you like our free Pro Chats, you’ll love the College Essay Community. The first week of each month, we announce a timely topic and share reflection questions and resources. At the end of the month, we gather on Zoom for a lively meeting, facilitated by Wow’s founders, to talk, reflect and challenge ourselves. All materials are available for a full year, and all meetings are recorded.

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